Adidas - Assistant Store Manager - Wembley, London

PURPOSE & IMPACT ON ORGANIZATION:

Drives store profitability by:

• Meeting or exceeding sales targets and controlling operational expenses
• Supporting the Senior Store Manager to manage all resources within the store to provide customers with a leading shopping experience
• Leading the execution of effective and efficient store operations

KEY RESPONSIBILITIES:

Supports the Senior Store Manager to:

• Allocate resources and organize processes to drive profitability in a variety of situations and market conditions
• Have a working knowledge of the Profit and Loss Statement and the store KPIs and makes commercial decisions based on sound financial judgment
• Track store performance data (e.g., best sellers, weekly forward demand and sales per square foot) and respond with solutions that drive commercial success
• Understand the behaviour and patterns of the store’s customer base, draw conclusions from this and makes relevant adaptations to the service offer
• Actively monitor customer satisfaction and feedback systems to drive continuous improvement
• Lead service by example and ensures highly visible and effective customer service management at all times
• Create a culture where all store activity and assets are vehicles for showcasing and driving Brand equity
• Actively ensure Brand and product knowledge is transferred into sales skills in all relevant categories
• Manage an appealing, easy-to-shop environment for customers by ensuring visual merchandising and housekeeping standards are maintained consistently throughout the store
• Ensure store team compliance with all store policies and procedures
• Drive continuous improvement in stockroom processing and replenishment procedures
• Minimize loss by ensuring all loss prevention procedures are followed
• Provide suggestions of ideas on ways to improve systems and processes
• Manage the recruitment, onboarding, training and development of the store team and ensures all HR policies and procedures are adhered to
• Work with the Senior Store Manager to identify strong performers with potential for growth along the Retail Field Career Ladder
• Create a high performance culture in his/her store by setting clear expectations and targets, analyzing team performance, holding team members accountable and giving appropriate and prompt feedback, including actively managing poor performance
• Coach, motivate and inspire the team members to accomplish store goals and maximize their individual performance
• Actively collaborate and share best practice to drive Store team performance
• Communicate a desire to learn and seize all available opportunities to drive his/her development and increase performance
• Actively seek to improve and further the customer interaction with the brand using the Net Promoter Score

AUTHORITIES:

• On local/market discretion

KEY RELATIONSHIPS:

• Senior Store Manager and team
• District Manager
• Customers
• Vendors and Support Functions (e.g. HR, Visual Merchandising, Facility Services, etc.)
• Local Administration (e.g. mall management)

KNOWLEDGE, CAPABILITIES AND EXPERIENCE:

• Assistant Store Manager Competencies

(additions based on market needs)